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April 26, 2013

 

 

Coordinated Chronic Disease Program Leads and Chronic Disease Directors:

 

Welcome to the Coordinated Chronic Disease Prevention and Health Promotion (CCDP) weekly update featuring news, tools, and resources that may be useful for your state-based chronic disease prevention and health promotion efforts. 

 

Should you have any questions about the update, please feel free to contact Branalyn Williams, bkwilliams@cdc.gov.

 

Features highlighted in this update include:

 

Cross-Cutting Updates:

·        Government’s Role in Protecting Health and Safety

·        Robert Wood Johnson Foundation: NewPublicHealth Highlights Accreditation

·        MMWR QuickStats: Percentage of Adults Ever Told They Have Some Form of Arthritis

·        Marketplace Navigators: Funding Opportunity Announcement

·        National Public Health Week A Success

·        Resource Round-Up: Navigator and Assistor Programs, Public Education Tools

·        State Implementation Tracking Tools

·        Using an Electronic Health Record for Health Information Exchange and Interoperability for Safety Net Providers, April 26

·        Maximizing the Value of Community Benefit through Collective Impact and Technology, May 9, 3:00pm

 

Cancer:

·        NACDD: Systematic Approaches to Cancer Screening

 

Nutrition, Physical Activity, and Obesity:

·        Missing Out on the Value of Preventing Obesity

·        USDA Farm to School E-Letter, April 16, Volume 2, Issue 7

o   Fresh Fruit and Vegetable Program Helps Boost Consumption At Low-Income Elementary Schools

o   USDA Farm to School Grant Applications: One Week until Deadline

o   USDA Farm to School Grant Program Seeks Volunteer Grant Reviewers

o   Team Nutrition Grants

 

School Health:

·        The Learning Connection Report

 

Tobacco:

·        TIPS 2013 Campaign Results

o   Campaign Background

o   PSAs

o   Earned Media

o   Partnership Activities

o   Call Volume

o   TIPS and SGR PSAs sent to Radio and Television Stations Nationally

o   Tips From Former Smokers Mobile Sites Live

o   Tips Content Syndication (Attached)

 

Community Health:

·        Accelerating the NACDD Healthy Communities Movement

 

CROSS-CUTTING UPDATES

GOVERNMENT’S ROLE IN PROTECTING HEALTH AND SAFETY

What is the appropriate role of governmental public health action? Law and public opinion recognize protection of health and safety as a core government function, but public health actions are sometimes characterized as inappropriately intrusive. Such criticism has a long history, but today we accept many public health measures that were once considered misguided, intrusive, or controversial. Public health initiatives include efforts to promote free and open information to facilitate informed decision making, protect individuals from being harmed by other individuals and groups, and facilitate societal action to promote and protect health. Read full article by Dr. Frieden in the New England Journal of Medicine at the following link: http://www.nejm.org/doi/full/10.1056/NEJMp1303819

 

ROBERT WOOD JOHNSON FOUNDATION: NEWPUBLICHEALTH HIGHLIGHTS ACCREDITATION
NewPublicHealth is speaking with directors of several health departments who recently were accredited by the Public Health Accreditation Board. Eleven health departments received the credential so far. We recently spoke with Mary Selecky, director of the Washington State health department, one of the first two state health agencies to receive national accreditation status. Read Public Health Touches Everybody: Washington State's Mary Selecky on Accreditation.

 

MMWR QUICKSTATS: PERCENTAGE OF ADULTS EVER TOLD THEY HAVE SOME FORM OF ARTHRITIS OR A RELATED CONDITION,* BY SEX, RACE/ETHNICITY, AND HISPANIC SUBPOPULATION – NATIONAL HEALTH INTERVIEW SURVEY, UNITED STATES, 2011

During 2011, in each racial/ethnic group considered, women were more likely than men to have been told by a doctor or other health professional that they have arthritis or a related condition. Among men and women, Hispanic adults were less likely than non-Hispanic white and non-Hispanic black adults to have been told that they have arthritis. Among Hispanic subpopulations, considerable variation occurred, with notably higher rates for Cuban and Puerto Rican women.  Access article.

Source: National Health Interview Survey, 2011 sample adult core component.  Available at: http://www.cdc.gov/nchs/nhis.htm.

 

MARKETPLACE NAVIGATORS: FUNDING OPPORTUNITY ANNOUNCEMENT

On April 9, the Centers for Medicare and Medicaid Services announced the availability of grants to support certain entities in becoming Marketplace Navigators— official resources of consumer information and assistance regarding new public and private coverage options under the ACA. Up to $54 million is available for one-year grants, financed through the Prevention and Public Health Fund.

Of note for the public health community, the FOA states that at least one Navigator per state must be a "community and consumer focused nonprofit,” which can include "Indian Tribes, tribal organizations, and urban Indian organizations; State or local human services agencies; and other public or private entities.” Navigators should have experience serving their communities, and will provide information "in a manner that is culturally and linguistically appropriate to diverse communities and accessible to individuals with disabilities.”

These grants will be available for Navigators in states that have opted for state-federal partnership or federally-facilitated marketplaces (exchanges). States that are establishing their own marketplaces should create their own Navigator programs. Letters of Intent, which are strongly encouraged but not required, are due May 1. Grant proposals are due June 7, and awards will be announced in mid-August. CMS will provide online training for grantees. For more information, visit www.grants.gov and search for CFDA # 93.750. CMS is also hosting an informational conference call on Wednesday, April 24 from 3:30-5:30 p.m. ET (1-877-267-1577, ID# 8100). 

 

NATIONAL PUBLIC HEALTH WEEK 2013 A SUCCESS

With more than 200 partners and nearly 300 events registered on the National Public Health Week website this year, APHA would like to thank everyone who contributed to making this year’s NPHW a great success! On April 1, the first day of NPHW 2013, HHS Secretary Kathleen Sebelius issued a statement on the connection between this year’s theme, "Public Health is ROI: Save Lives, Save Money” and the Affordable Care Act’s focus on preventing illness and keeping people healthy.

 

Highlighted Resources

·        New from APHA: Presentation slides (customizable): The Impact of the Affordable Care Act on State and Local Public Health Systems (April 2013)

·        Report: Investing in America’s Health: A State-by-State Look at Public Health Funding and Key Health Facts (TFAH, April 2013)

·        Fact sheet: Essential Community Providers: Tips to Connect with Marketplace Plans (National Academy for State Health Policy, April 2013)

RESOURCE ROUND-UP: NAVIGATOR AND ASSISTOR PROGRAMS, PUBLIC EDUCATION TOOLS

·        Navigators and In-Person Assistors: State Policy and Program Design Considerations (State Health Reform Assistance Network, March 2013)

·        Designing Consumer Assistance Programs: Resources from the Field (National Academy for State Health Policy, March 2013)

·        Fact Sheet: Navigator and In-Person Assistance Programs (Enroll America, January 2013)

·        Public Education Resources (Enroll America)

·        Consumer Assistance Programs Resource Center (Families USA)

·        Exchange Navigator and Assister Plans Take Shape (State Refor(u)m, April 2013)

·        JAMA Forum: State Health Exchanges, a Skeptical Public, and the Role of Health Care Professionals (Diana Mason, News@JAMA, Feb 27)

·        Making Sense of "Consumer Engagement Initiatives to Improve Health and Health Care (Robert Wood Johnson Foundation, March 2013)

 

STATE IMPLEMENTATION TRACKING TOOLS

·        Medicaid expansion decisions (State Refor(u)m)

·        Insurance marketplaces (Kaiser Family Foundation)

·        Essential health benefits (Kaiser Family Foundation)

·        State Innovation Model Testing Awards (State Refor(u)m)

MAXIMIZING THE VALUE OF COMMUNITY BENEFIT THROUGH COLLECTIVE IMPACT AND TECHNOLOGY, MAY 9, 3:00PM

The epidemic of chronic disease is making unreimbursed costs a serious burden for many hospitals. At the same time, the Patient Protection and Affordable Care Act and other forces are requiring hospitals to put more emphasis on population health. By shifting from reactive charity care to proactive investments in collaborative health improvement, hospitals can multiply their community benefit in ways that better meet the health needs of the community, enhance the work of community partners and decrease the cost of uncompensated or undercompensated care for the hospitals. Everyone wins. Click here to register.

 

USING AN ELECTRONIC HEALTH RECORD FOR HEALTH INFORMATION EXCHANGE AND INTEROPERABILITY FOR SAFETY NET PROVIDERS, APRIL 26, 2:00PM (ET)

Hosted by the Health Resources and Services Administration (HRSA), this Webinar will focus on how safety net providers can electronically exchange health information and achieve interoperability using electronic health records (EHRs). Exchanging electronic health information with other providers is a requirement under Stage 2 of Meaningful Use and has been shown to reduce costs and duplication of services, increase patient engagement, enhance patient safety, and improve healthcare quality. Presenters for this Webinar will focus on the following topics:

·        How providers can meet the health information exchange (HIE) objectives of Meaningful Use;

·        How providers can access and utilize State and local HIE networks; and

·        How providers can overcome barriers to achieve HIE and interoperability

 

Presenters include:

·        Katherine Koch, Health IT Specialist, Centers for Medicare & Medicaid Services

·        Anju Desai, Vice President of Market Development, New York eHealth Collaborative

·        Rachael William, Health IT Specialist, North Carolina Dept. of Health and Human Services, Division of Medical Assistance

·        Chris Scarboro, HIE Activities Manager, North Carolina Community Care Networks

 

Click here to register.

 

CANCER

NACDD: SYSTEMATIC APPROACHES TO CANCER SCREENING

Anticipated increases in Medicaid eligibility through the implementation of health reform, will present chronic disease programs with a the opportunity to work collaboratively with state Medicaid programs to develop data systems to identify and provide education, outreach and follow-up of diagnostic and treatment needs to individuals that have not received recommended cancer screening tests.  Read More...

 

NUTRITION, PHYSICAL ACTIVITY, AND OBESITY

MISSING OUT ON THE VALUE OF PREVENTING OBESITY
The current methods used to estimate the costs and savings of federal legislation do not account for billions of dollars in potential long-term savings from policies that would prevent or reduce obesity, according to a new report. Changing the way estimates are conducted would provide a clearer picture that preventing obesity can help save money in the long run.

 

The Congressional Budget Office currently estimates the costs of proposed federal policies over a 10-year time frame. Widening that lens to 75 years would account for the fact that a person at a healthy weight would see reduced health care costs and higher wages throughout their lifetime. Learn more about the report's findings. The report was released by the Campaign to End Obesity and funded by RWJF.

 

USDA FARM TO SCHOOL E-LETTER, APRIL 16, VOLUME 2, ISSUE 7

 

USDA Farm to School Grant Program Seeks Volunteer Grant Reviewers

USDA’s Farm to School Grant Program is designed to increase the availability of local foods in schools and help give children a sense of where their food comes from. Last year we received over 400 proposals; this year we expect at least that many, if not more.


The success of this popular grant program is dependent on having a robust team of reviewers to help score and rank proposals. If you have farm to school experience and a little time to lend to our program, please consider joining us as volunteer reviewer. For more information and to request a volunteer application, please click here.

 

USDA Farm to School Grant Applications: One Week Until Deadline

There’s now just over a week left in the open period for USDA Farm to School Grant applications. All applications are due via the grants.gov system by midnight, Eastern Time, on April 24. Last-minute questions may be submitted to farmtoschool@fns.usda.gov; before making an inquiry please be sure to check our frequently asked questions document. To learn more about the program and read the request for applications, visit our grants page.

 

Fresh Fruit and Vegetable Program Helps Boost Consumption At Low-Income Elementary Schools

A new study conducted by USDA’s Food and Nutrition Service found that students at elementary schools participating in USDA’s Fresh Fruit and Vegetable Program consumed 15 percent more fruits and vegetables. Almost all students tried the fruit and vegetable snacks (97% and 84% of students, respectively); and a substantial majority ate most or all of snacks provided (86% and 61%, respectively). Click here to read the press release.

 

Team Nutrition Grants Now Available!
The request for applications for the FY 2013 Team Nutrition Training Grants is now posted on Grants.gov and the Team Nutrition web site. These grants are for state agencies to expand and enhance their training programs that incorporate and implement the 2010 Dietary Guidelines for Americans and USDA Foods in meals served under the National School Lunch Program or the Child and Adult Care Food Program.

 

States must apply Team Nutrition’s three behavior-focused strategies in their proposals:

  • Provide training and technical assistance to school nutrition foodservice professionals to enable them to prepare and serve nutritious meals that appeal to students.
  • Provide fun and interactive nutrition education for children, teachers, parents and others caregivers.
  • Build school and community support for creating healthy school environments that are conducive to healthy eating and physical activity.

 

In the past, Team Nutrition Grants have supported several farm to school-related proposals. Applications are due by June 5, 2013. For more information, click here.

 

SCHOOL HEALTH

THE LEARNING CONNECTION REPORT AVAILABLE

The informative, easy-to-read report, made possible by a grant from Northwestern Mutual Foundation, is a roadmap for parents, educators, school administrators and school volunteers to create healthier school environments, demonstrates that physical activity supports academic achievement, well-nourished kids learn better and that healthier practices in schools can increase school revenue. Download The Learning Connection  to learn more and get started making healthy changes in your local schools today.

 

Among the key findings highlighted in The Learning Connection:  

·        Moderate (physical) activity increases kids’ neuroelectric (or brain) activity.

·        On average, students who eat school breakfast have been shown to attend 1.5 more days of school per year and score 17.5 percent higher on standardized math tests.

·        One study of schools selling healthier foods and beverages found that 71 percent experienced revenue increases while 24 percent had no change at all.

 

TOBACCO

TIPS 2013: CAMPAIGN RESULTS WEEKS 5 AND 6 (4/1-4/14)

 

Campaign Background

·        In March 2012, CDC’s Office on Smoking and Health launched the first-ever paid national tobacco education campaign—Tips From Former Smokers (Tips).

 

·        On March 4, 2013, OSH began running select Tips ads from 2012, including Terrie’s Tip (after 8:00 p.m.), Buerger’s Disease Tip, Roosevelt’s Heart Attack Tip, and Jessica’s Asthma Tip in Spanish.

 

·        On April 1, 2013, new ads featuring additional health conditions and population groups began airing and will run nationally until June 23, 2013. The ads include television, radio, billboards, magazines, newspapers, and online in video, display, and mobile formats. Facebook, Twitter, YouTube, and Pinterest will help OSH amplify the campaign’s messages more broadly.

PSAs

·        The Jessica and Cessation ads were placed as public service announcements (PSAs) on four local TV stations in one market for the period 3/25–4/7/2013.

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Earned Media

·        On April 9, The New York Times published an editorial, "Gruesome Ads That Work” in both its print and online editions supporting the Tips campaign.

 

Partnership Activities

·        States are already beginning to coordinate with Tips ad participants to further extend the campaign

-        Alaska and Michael

-        Michigan and Bill

-        Louisiana and Tiffany

-        Kentucky and Jamason

 

·        States are taking advantage of the MCRC by ordering ads

-        Vermont Department of Health

-        State of Arkansas Tobacco Prevention and Cessation Program

-        City of Sioux Falls (South Dakota)

-        Colorado Department of Public Health and Environment

-        ClearWay Minnesota

-        Governor’s Institute on Substance Abuse (North Carolina)

·        North Carolina is placing a full-page color "Beatrice” ad in the May issue of Pole Position Magazine, a NASCAR publication. It will be distributed at the Charlotte Motor Speedway for the May 27th race.

·        A full-page color "Bill” ad will appear in the May/June issue of the North Carolina Medical Journal.

 

Comment Received From Tips Campaign E-mail Box

"I just wanted to thank Terrie and all of the people involved in the making and airing of these commercials. I quit 2 weeks ago and these commercials are a great reminder to keep me on track.” Kim, 4/7/13

 

Comment Posted to Facebook

"These ads NEED to be disturbing. I am stopping soon. My son deserves a healthy father, and I deserve to be him.” Bob, 4/2/13

 

CALL VOLUME THROUGH WEEK 7

*NOTE: These numbers include calls generated by Tips click-to-call promotions.

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4/2/13

TIPS AND SGR PSAs RECENTLY SENT TO RADIO AND TELEVISION STATIONS NATIONALLY

 

The new Tips 2013 "Tiffany” PSA was sent to television and radio stations nationwide, along with the Tips 2012 radio and television PSAs, and the "Destiny” PSA from the 2012 Surgeon General Report which now has a radio version in addition to the television version. The mailing was sent out in late March, but the follow up email was sent this past Friday reminding the radio and television station PSA directors that we hope they can include these new ads in their PSA mix if they have not done so already, and thanking them if they have.

 

This is a great opportunity for all of you to reach out and follow up with your state and local radio and television stations to ask them to include these PSAs in their mix, and to tell them about your programs.

 

TIPS FROM FORMER SMOKERS MOBILE SITES ARE LIVE!

The Tips mobile sites feature a simplified home page that is optimized and streamlined for mobile delivery, which highlight the three main Tips areas of Real Stories, Tips Videos, and the Overviews of Smoking-related health conditions (e.g., Buerger’s disease, cancer, COPD).

  • The Tips mobile sites are available in both English and Spanish.
  • The Tips Videos page is also custom-designed for mobile.
  • Visitors who click into or access the Tips website from a mobile device will automatically be connected to the Tips mobile website.
  • For every page within the mobile site, a link is provided at the bottom that enables users to visit the full version of the page on the main Tips websites.

 

TIPS CONTENT SYNDICATION (ATTACHED)

Tips website content is now available for syndication to our partners’ websites.  There are 160 pages across both English and Spanish – all web pages on the Tips websites, except the smoking cessation content, since it is content syndicated from the National Cancer Institute (NCI).  The "featured collections” created in English and Spanish (Tips From Former Smokers  and Consejos de exfumadores) are showcased on CDC’s Syndication home page.  For more information on specific pages and instructions on how to syndicate content, please see the attached document.

 

And to learn more about how to register for a content syndication account and add CDC content to your site, see the video, User Guide and other materials within the "Get Help” module on right-hand side of the CDC Syndication homepage at http://www.cdc.gov/syndication/

 

COMMUNITY HEALTH

ACCELERATING THE NACDD HEALTHY COMMUNITIES MOVEMENT

Does your community or state strive to reduce chronic diseases and related conditions by making healthy choices the easy choices? If so, come and join the NACDD Healthy Communities movement! 

Through NACDD’s Healthy Opportunities through Prevention and Education (HOPE) Project, a new five-part virtual training series will be offered beginning in May to assist local community coalitions in preventing chronic diseases and related conditions by making healthy choices the easy choices. Read More...

 

 

Branalyn K. Williams, MPH

Coordinated State Support Branch

Division of Population Health

National Center for Chronic Disease Prevention and Health Promotion

Centers for Disease Control and Prevention
4770 Buford Hwy, NE, Mail Stop K-93
Atlanta, GA 30341
Email: bkwilliams@cdc.gov
Phone: 770.488.5085
Fax: 770.488.8488
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